Books in Depth

Technology, Business, Marketing, More - we look at books that you can use to make your business run better and more profitably.

Books in Depth

Our Picks:

We love books at Home Office Reports, and believe that sometimes just reaching for a book at hand is much easier and less time-consuming than trying to find information by scouring the Internet.  Therefore, this page is devoted to books that we think you'll find useful to own - as references, as good reading material or as background information that will help you make more judicious use of your money, time or the information that you gather while searching the Internet.

We've divided our selections into two main categories - Technology and Business.  And we hope that you too find these books useful and even enjoyable as you build your business into a home-based powerhouse.

Also, if you'd like to take a look at some interesting business "e-books", check out:

Business Software Books
A collection of published business software books and tutorials that the authors have generously allowed to be available for free downloads.
http://www.business-software-books.us

Technology:

If you want to learn more about networks, networking and the networking business, we believe the following titles from Cisco Press will be more than worth your while (in time and $$'s!).

Home Networking Simplified

An illustrated home networking handbook for the everyday user

 

Jim Doherty, Neil Anderson

Cisco Press, 2005

ISBN:  1-58720-136-4

List Price:  $24.99

Completely stumped by all home networking products and technologies?  If you’re wondering what the best solution is for your home, and how to implement a home network that is as hassle-free and capable as possible, then Home Networking Simplified is for you.  Authored by two long time networking professionals and edited by three more, this book offers a simple, easy to read and understand approach to designing, implementing and protecting your home network.  The book also includes a ton of diagrams, illustrations and screen shots to help step you through the process of installing your network – and diagnosing and fixing problems should they occur.

The book also includes sections on networking while you’re on the road and integrating voice and video onto your network.  A wonderful book to help you understand the basics as well as get the most out of your home network (even how to optimize it for gaming!).

Computer Networking First Step

 

Wendell Odom

ISBN: 1587201011

List Price:  $24.95

 

Computer Networking First Step explains the basics of computer networking in just plain English!  The book takes the reader on a guided tour of the core technologies that make up a network and the Internet.  Whether you are looking to take your first step into a networking career or are just interested in getting better acquainted with the technology - this book can help!

 

A sample chapter is available for download here - Computer Networking First Step.

Reproduced from the book Computer Networking First Step Copyright 2004, Cisco Systems, Inc., Reproduced by permission of Pearson Education, Inc., 800 East 96th St., Indianapolis, IN  46240.  Written permission from Pearson Education, Inc. is required for all other uses.

 

Visit www.ciscopress.com for a detailed description and to learn how to purchase this title.

Network Security First Step

 

Tom M. Thomas

ISBN: 1587200996

List Price:  $29.95

 

Network Security First Step explains the basics of network security in plain English!  The book takes the reader on a guided tour of the core technologies that make up and control network security.  If you're just getting your "feet wet" regarding securing a network or just want to learn more about network security in general - a great starting point.

 

A sample chapter is available for download here - Network Security First Step.

Reproduced from the book Network Security First Step Copyright 2004, Cisco Systems, Inc., Reproduced by permission of Pearson Education, Inc., 800 East 96th St., Indianapolis, IN  46240.  Written permission from Pearson Education, Inc. is required for all other uses.

 

Visit www.ciscopress.com for a detailed description and to learn how to purchase this title.

The IT Career Builder's Toolkit

Matthew Moran

ISBN:  1487131560

List Price $29.95

 

The IT Career Builder's Toolkit is packed with a ton of good information for folks who either are about to launch a career in one of the many IT-related fields as well as for those already there.  It includes a number of great tools to help you get the job you really want - that best suits your needs, strengths and skills.  Areas included in the book include self assessments in areas such as attitude, communication skills and technical skills.  The book then goes into developing a cover letter and resume and helps you "break into" IT with tips on contacts, the job search, interviewing salary negotiations and on-the-job promotion.  It goes on to provide the information and tools you'll need to advance your career once you've made the initial "jump" into IT. 

 

The IT Career Builder's Toolkit also comes with a companion CD-ROM that includes career management tools such as resume and cover letters, forms to track important contacts and self assessment tools.  A nice package for everyone involved/employed in IT.

Taking Charge of your VoIP Project

 

John Q. Walker, Jeffrey T. Hicks

ISBN: 1587200929

List Price:  $39.95

 

Taking Charge of your VoIP Project begins by explaining the concepts, then building the reader's expertise and knowledge - chapter by chapter.  Although not a technical manual, the book defines the basic underpinnings of VoIP - H.323, G.711 and Real-Time Transport Protocol (RTP) and how the basics effect VoIP implementations.  A great text if you're thinking about realizing the productivity and cost savings that VoIP can bring to any size organization.

 

A sample chapter is available for download here - Taking Charge of your VoIP Project.

Reproduced from the book Taking Charge of your VoIP Project Copyright 2004, Cisco Systems, Inc., Reproduced by permission of Pearson Education, Inc., 800 East 96th St., Indianapolis, IN  46240.  Written permission from Pearson Education, Inc. is required for all other uses.

 

Visit www.ciscopress.com for a detailed description and to learn how to purchase this title.

The Case for Virtual Business Processes:  Reduce Costs, Improve Efficiencies, and Focus on Your Core Business

 

Martha Young, Michael Jude

ISBN: 1587200872

List Price:  $39.95

 

The Case for Virtual Business Processes

helps the reader understand why business "virtualization" is critical to the long term profitability and viability of any business.  The book then helps the reader to use the techniques described in previous chapters, in concert with intelligent networked infrastructures from Cisco Systems, to realize the benefits of virtualization in their own business environment.

 

A sample chapter is available for download here - The Case for Virtual Business Processes.

Reproduced from the book Taking Charge of your VoIP Project Copyright 2004, Cisco Systems, Inc., Reproduced by permission of Pearson Education, Inc., 800 East 96th St., Indianapolis, IN  46240.  Written permission from Pearson Education, Inc. is required for all other uses.

 

Visit www.ciscopress.com for a detailed description and to learn how to purchase this title.

 

802.11 Wireless LAN Fundamentals (A practical guide to understanding, designing and operating 802.11 WLANs)

 

Pejman Roshan, Jonathan Leary

ISBN: 1-58705-077-3

List Price:  $50.00

 

802.11 Wireless LAN Fundamentals provides the knowledge you'll need to design, deploy, manage and troubleshoot Wireless Local Area Networks (WLANS).  Starting with an overview of the technology and architecture of WLANs, the book goes on to explain services and advanced features that WLANs can provide. 

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

Cisco Networking Simplified

 

Paul Della Maggiora, Jim Doherty

ISBN:  1.58720-074-0

List Price:  $29.00

 

Cisco Networking Simplified provides a clear and concise illustrated view of how networks are built, managed and used.  With full-color illustrations, comprehensive topic reviews and explanations of what network innovations mean in real terms, this visual guide helps make the complex simple.  Topics include Storage Area Networks (SANs), Virtual Private Networks (VPNs), Voice over IP (VoIP), mobility, wireless, LANs, WANS, the Internet, security, routing and switching.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

First Mile Access Networks and Enabling Technologies

Ashwin Gumaste, Tony Antony

ISBN:  1-58705-129-X

List Price:  $55.00

 

The "first mile" refers to the connections between business/residential subscribers and the public network's central office or point of presence.  This book discusses the technologies used in this first mile connection and explains the options available to consumers as well as the strengths and weaknesses of each technology.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

IP Addressing Fundamentals

Mark Sportak

ISBN:  1-58705-067-6

List Price:  $50.00

 

IP Addressing Fundamentals is designed to provide beginners with a guide the explains how IP Addressing works (with a large number of examples) as well as an explanation of how to allocate and manage IP addresses.  IP addressing will become more important to you and your business as you add devices to your wired or wireless LAN.

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

IP Telephony Unveiled

Kevin Brown

ISBN:  1-58720-075-9

List Price:  $24.99

 

IP Telephony Unveiled describes the technology behind IP Telephony and describes the differences between IP Telephony and Voice over IP.  It also provides an overview of the various IP Telephony services currently available and provides a number of examples in a variety of industries and working environments.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

Planet Broadband

Rouzbeh Yassini (Father of the Cable Modem), Stewart Schley, Leslie Ellis, Roger Brown

ISBN:  1-58720-090-2

List Price:  $29.95

 

Describes not only what broadband is, but why it matters to you.  Learn how broadband connectivity can help solve some of the vexing environmental and social problems confronting us today, while improving our lives (and your business).  See how this technology will alter how we live, think and do business.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

Power-up Your Small-Medium Business Network:  A Guide to Enabling Network Technologies

Robyn Aber

ISBN:  1-58705-135-4

List Price:  $40.00

 

Network technologies can help small business improve efficiencies, stimulate productivity , be more responsive to customers and boost the bottom line.  Power-up Your Small-Medium Business Network explores the relevance and business value of network technologies and explains how to gauge what's right for your business.  It also includes advice on the questions to ask yourself and your vendors when planning new or enhanced networks.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

Web Security Field Guide

Steve Kalman

ISBN:  1-48705-092-7

List Price:  $50.00

 

Provides the steps to securing networks while explaining why implementing these processes and products is important.  Web Security Field Guide covers the techniques to prevent intrusion attempts through hardening operating systems, web servers and your browser.  It also addresses firewalls, access lists, ongoing security maintenance and testing.  The book includes tutorials illustrating how to implement each security tool introduced.

 

Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.


Cisco Press products can be purchased at your favorite local bookstore, computer/electronics store, online bookseller or at Cisco Press.

Business:

Momentum

How Companies Become Unstoppable Market Forces

 

Ron Ricci, John Volkmann

Harvard Business School Press

ISBN:  1-5781-522-x

List Price:  $24.95

 

Based on an intensive study of 12,000 consumer and corporate buyers, marketing and communications experts Ron Ricci and John Volkmann identify the success factor that all market leaders share: momentum. Beyond sheer motion, momentum means mass, speed, and direction, in context to a value proposition so compelling that all constituents in a given marketplace believe it--and want to go there with you. It is the trajectory to "must-have" status with customers--and this book provides the marketing gauges to get you there - even for the home business owner!

a new brand world

8 Principles for Achieving Brand Leadership in the 21st Century

 

Scott Bedbury with Stephen Fenichell

Viking

ISBN:  0-670-03076-7

List Price:  $24.95

 

No company can succeed without a great product or service, but in today's competitive market it also needs a brand.  Transcending the tangible aspects of a commodity and nurturing  a brand to build a deeper and more enduring emotional connection with customers has become one of the most critical and complex challenges facing businesses today, whether they are multinational corporation or small, local, home-based enterprises.

 

With anecdotes from his own in-the-trenches experience and dozens of case studies (including companies like Harley-Davidson, Guinness, the Gap and Disney), Bedbury offers practical, battle-tested advice and an analysis of why some brands succeed where others fail.  a new brand world will show any business - whether a Fortune 500 corporation or a home business - how it can begin to realize its full brand potential and build lasting value.

Less is More

How Great Companies Use Productivity as a Competitive Tool in Business

 

Jason Jennings

Portfolio

ISBN:  1-49184-001-5

List Price:  $24.95

 

Every is looking for ways to keep productivity high, and recent economic shakiness has only reinforced that need.  Jason Jennings offers a look at how to boost productivity and your bottom line.  Less is More includes tested and successful programs that have boosted productivity and presents new trends that businesses of all sizes can implement.  Included are ways to:

  • Increase sales 300 percent without increasing headcount

  • Become 10 times more efficient

  • Keep track of every penny

  • Use technology and automation to increase productivity.

Business:  The Ultimate Resource

Advisory Board:  Warren Bennis, Thomas L. Brown, James A. Champy, Stuart Crainer, Stan Davis, Helen Edwards, Daniel Goleman, Anthony Gottlieb, Robert Heller, Jean-Claude Larreche, Peter leyden, Christopher Meyer, Bob Norton, Jeffrey F. Rayport

Perseus Publishing

ISBN:  0-7382-0242-8

List Price:  $59.95

 

A compendium of essays biographies and other source material.  Business:  The Ultimate Resource includes:

 

  • Best-practice essays from 150 of today's thought leaders

  • Profiles of the 100 most influential business pioneers and management thinkers

  • Summaries of the 70 most important business books of all time

  • Over 300 practical checklists, covering all areas of management and career development

  • A world business almanac covering more than 150 countries, 50 U.S. states and 24 industries

  • A dictionary of 6,000 business terms

  • A list of 3,000 information sources (books, journals, web sites and organizations) covering 115 topics.


 

If you need more information or want to talk to us - go to our Contact Us page for more information.